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The North American Serials Interest Group (NASIG) is an independent organization that promotes communication, understanding, and sharing of ideas among all members of the serials information community.

Friday, June 7 • 2:25pm - 3:25pm
Fish Where the Fish Are: Using 360 Link and Open WorldCat to Direct Students from Google Back to Your Library

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Academic librarians know students use Google to do their research. How can we lure them out of the search box and back to their library’s high quality resources? Through its participation in OCLC’s Open WorldCat and Serials Solutions’ 360 Link, Edinboro University of PA’s Baron-Forness Library creates links in Google search results which redirect users to the library’s print and electronic collections. These services also work with Windows Live and Yahoo! search engines. Since the services were implemented, Reference logs show that researchers, both locally and nationally are finding their way to the University’s resources through the Web. This display covers the steps needed to generate links and examples of search results in Google Scholar.

Presenter: Christine Troutman, Edinboro University of Pennsylvania

 

Friday June 7, 2013 2:25pm - 3:25pm EDT
Hyatt Grand Ballroom Foyer Two Fountain Plaza, Buffalo, New York, USA 14202

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